There’s no doubt that social media plays a huge role in our personal and business life; using it in a smart way it can make wonders for anyone. Whether your plan is to create a strategy for personal branding, for…
A part of creating a brand awareness campaign for your company is finding an influencer in your field and approaching it to represent your brand. It is the same with bloggers. You can determine them to poach your article or…
A phrase that is often used in the media, but also by business men is brand management. Even if it could appear to be an abstract concept, difficult to be applied in reality, brand management consists of building a promise,…
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