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Posts Categorized: Tips

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Tips

Are press releases still a thing?

Are you one of those who think that press releases are doomed? We suggest you rethink your statement. Let us explain why should you take into considerations releases in your communication strategy. Whether you have a small business in IT,…

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Brand

You Should Have More Fans Than Customers

Having new customers is a great challenge for any business, mostly for those in sales area, where the customer rush is every salesman headache all over the world. Anyway, few of them are thinking about the difference between fans and…

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Tips

How to Approach an Influencer for Your Brand

A part of creating a brand awareness campaign for your company is finding an influencer in your field and approaching it to represent your brand. It is the same with bloggers. You can determine them to poach your article or…

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Tips

Company Brand Management

A phrase that is often used in the media, but also by business men is brand management. Even if it could appear to be an abstract concept, difficult to be applied in reality, brand management consists of building a promise,…

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Tips

Content Marketing Drives Brands to Succes

The base of any corporate communication strategy, B2B strategy, B2C strategy or any other is content marketing. This type of content it was used since the XXth century, even if not under this name. The marketing expert Doud Kesller says…

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Tips

CPS, CPM, CPA: Evaluating Facebook

Everybody knows that Facebook is the most known social media network worldwide and million people make a post, leave a comment or give a like at least once a day. The challenge starts when a company is creating a Facebook…

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Tips

LinkedIn = Highclass Facebook

Fact: from the first moment, LinkedIn was a social network were people were able to display their professional dimension, to mingle on a high-level and to search for professional projects or even jobs. E&Y made research on social media last…

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