Facebook and Instagram Live are one of the most exciting things of social media. Live streaming is an essential tool for social media marketers or public figures, especially when used to promote, at events or just to establish a connection with…
There’s no doubt that social media plays a huge role in our personal and business life; using it in a smart way it can make wonders for anyone. Whether your plan is to create a strategy for personal branding, for…
Are you one of those who think that press releases are doomed? We suggest you rethink your statement. Let us explain why should you take into considerations releases in your communication strategy. Whether you have a small business in IT,…
It is a well-known fact that LinkedIn is a professional networking platform where people are compelling a profile and are engaging every day in conversations with their peers. With over 160 million monthly active users, LinkedIn falls below competing social…
There are managers who tend to refuse SEO (search engine optimization) because they fear of making mistakes. Which one? They can’t say for sure, but they are still reluctant to the idea. There is a cynical inside joke that states…
Every business needs a powerful content marketing strategy in order to engage with its target audience; it’s important to keep in mind that there’s a very fine line between a great strategy and a bad one. You don’t want to…
Polish up your brand reputation while you still can. If you wait, there may be nothing left to future generations. There is a long way for a company to become a brand because it requires commitment, perseverance, determination and a…
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